Coronavirus and the executive: How to find a job during a global epidemic

The coronavirus has already made a big impact on the stock market and industries across the world. This article by the New York times puts the plight of the American workforce into a new light.

But what about the job search? Finding a job is hard enough but how do you do it during a global epidemic?

 

Confront the Issue – Knowledge is Strength

When taking a flight, attending a networking event or going on a job interview feels like an act of bravery, it’s time to tackle the issue head-on and see what we’re dealing with!

According to the US Department of Labor’s OSHA division, “a pandemic could affect as many as 40% of the workforce during periods of peak … illness”.

Such an impact could cause a 6% reduction in US gross domestic product (GDP) and slash the average employer’s profit by at least 16%.

Since most businesses rely on a steady and reliable supply of labor to meet customer demands for their products and services, the possible macroeconomic effects of a significant pandemic would most likely cause an economic disruption or even a recession.

 

So how does a person find a job during a potential global health crisis and economic slump?

 

Traditional Job Searching

Be prepared for a lag in the recruitment process or an acceleration if a critical role that needs to be filled immediately.

If an employer’s workforce is substantially impacted with hiring personnel taking Paid Time Off (PTO), the hiring process could extend from weeks to months.

Double your efforts and apply for more positions. Take some time to pursue online education to bolster your skillset and think about roles outside your comfort zone.

 

Consider Remote Work

Take stock and inventory your high-demand skills. Do you have a background in executive coaching, IT strategy, branding, marketing, or finance? Perhaps you speak a second language or have taught for a university online?

If so, consider looking for a remote position on sites like Flexjobs, Upwork, LinkedIn, WeWorkRemotely, and Talent.Hubstaff.

Not only will work-from-home-jobs safeguard your health, but they will bring in much-needed revenue to your household.

 

Nurture Your Network and Learn About Hidden Job Opportunities

Your connections fuel your job search.

According to a Jobvite Job Seeker National Survey, more than 50% of participants heard about jobs from friends, while 37% say they also learn about jobs from connections.

Build your network, nurture your database and link with contacts to ask for information, advice or about potential openings within their companies.

 

Embrace Phone and Video Conference Interviews

Whether meeting over the phone or on video conference, interview preparation is essential.

Make sure to find a quiet space, free from potential interruptions. Ensure that your connection is stable for phone interviews and charge your battery.

For video conferences, test in advance to make sure your computer’s webcam and audio are working. Check your lighting, pay attention to your background, and dress professionally (Hint: Avoid bright colors or distracting patterns).

Bottom line, more companies will be moving toward no-contact interviews to find skilled talent, so be as prepared as possible for your best chance at success.

 

What If You Are Sick?

Strategies like downing Tamiflu and throat lozenges before entering a job interview are ill-advised in the middle of a global health crisis. When you realize you’re sick, call your interviewer (don’t email).  Wiser is the job searcher who picks up the phone and contacts the employer to communicate their circumstance.

Hopefully, they will ask you to reschedule once you are on the mend, but if not, let this one go, and rest knowing you did the right thing.

 

How Can You Protect Yourself from the Coronavirus?

If you are actively job searching, the odds are you will have human contact! Use these practical tactics to protect yourself and others.

According to the World Health Organization (WHO), practice washing your hands frequently with soap and water, use alcohol hand rubs, maintain a 3-foot social distance, avoid touching your face and cover your nose and mouth when you sneeze and dispose of any used tissues immediately.

Be well!

Customer Success Story: “Resume Footprint is a much-needed service for the busy executive”

Lisa Whitehouse knows technology. A senior leader with big-brand experience, her career has been a progressive climb toward prominence. So much so that she has had little time to focus on defining and enhancing her personal brand.

Enter Resume Footprint.

“I would call myself an executive in transition,” Lisa said. “I’ve been on the corporate machine for 25 years and it’s time for a change.”

Lisa worked one-on-one with her Resume Footprint branding expert to re-position herself for the next step in her career.

“Working with Resume Footprint was a great experience,” Lisa said. “They built my brand statement from the ground-up. Now my marketing materials show the job market where I want to go, not where I’ve been.”

During her recent focus on rebranding her professional persona, Lisa realized something. It’s been a long time since she actively hit the job market.

“I haven’t looked for a job since I was 28 years old,” she said. “Things have changed so much and it’s intimidating to put yourself back out there without knowing current trends. My day job is 24/7 so there is hardly time to carve out for personal branding.

“Resume Footprint is a much-needed service for the busy executive.”

 

The Footprint Process

“Resume Footprint doesn’t just mark up your resume and make some edits,” Lisa said. “There is a strategic process that any executive can benefit from. (Chief Talent Officer) Marilyn Maslin actually made me change my thinking about how I was representing myself to potential employers and recruiters.”

And when Lisa worked through the process of forecasting her next career moves, she began to see a once fuzzy picture come into focus. “Marilyn’s team really understood what I wanted to capture in terms of my personal brand,” Lisa said. “She worked hand-in-hand with me to make sure the right story was being told.”

 

Need An Executive Branding Overhaul?

Check out www.resumefootprint.com to learn more about our services, writers, and company history.

Why You Need A Killer Elevator Pitch

For every job searcher there are a few moments where you either crush it or crash. Amazingly one-well written Elevator Pitch artfully prepares you to succeed in each of these scenarios.

What exactly is an Elevator Pitch? It’s a brief passion-piece that explains what you do in a clear, concise and compelling story

Here’s why you need one!

Networking and Impromptu Conversations

If you have ever met a person who asked, “What do you do for a living?” and came up lacking in your reply, it is time to rethink your Elevator Pitch.

Because there is a huge difference between a New York elevator and an Omaha elevator, the length should be no longer than 150-250 words and you should feel comfortable presenting in one to two minutes.

You can leverage this content to nail conversations at networking events, BBQs, and cocktail parties.

Tell Me About Yourself

One of the most challenging questions for job searchers to answer is, “Tell me about yourself.” It can make articulate candidates tongue-tied, yet it is one of the most commonly asked questions.

Use your Elevator Pitch to differentiate your background, brand and value. You can modify or add data including relevant experience and skills to align you to the position and company. This multi-use personal marketing document, when memorized, can serve as a persuasive introduction to the employer.

Practice your new pitch on your friends and family members before taking it to your professional interactions.

Cold or Warm Networking Emails

If you are job hunting or building your network for future opportunities, sending a warm or cold introduction is smart, but many active and passive job searchers avoid this step because of writer’s block. A well-written Elevator Pitch can be cut/paste into an email and sent.

But most often, people will use the Pitch as a starting point and customize the text looking to connect with the recipient and find common ground.

It is not often that we can solve three challenges with one solution. Take the time to craft a multi-use Elevator Pitch. It will pay off.

Need help with an Elevator Pitch? Let us help tell your story with a fully customized personal value statement.

Proven keywords for an executive job search

I am regularly contacted by credentialed professionals who have tried to level up to an executive role, but for some reason their resumes and LinkedIn profiles are falling short – can keywords be the issue?

These professionals have paid their dues and are qualified to secure a C-suite position, but their personal marketing documents are not supporting their goal. Upon review, I find their documents lack the proper executive keywords to position and align them with executive opportunities.

A little background about keywords! A keyword is a digital marketing term used to find and tag information. Recruiters and HR professionals will use keywords (specific to the target industry and position) to source and hunt for qualified candidates. Applicants who have the proper keywords in their resumes, cover letters and LinkedIn profiles will greatly improve their odds of being contacted by hiring authorities.

Just as each industry and position has different keywords or terms, so does each organizational level. To be considered for an executive position (CEO, COO, CFO, CMO, CIO, CHRO, General Counsel, Partner, VP, Director, Business Owner, etc.) use the following keywords; for best results include specific examples and achievements:

Executive Keywords
Strategic Leadership
Mission Driven
Strategic Thinking
P&L Management
Budget Management
Risk Management
Strategic Planning & Execution
Relationship Management
Business Development
Board Governance
Partner Relations
Operational Leadership
Finance Management
Revenue Growth
Data Performance
Program Development
Team Leadership
Sales Planning
Marketing Strategy
Public Speaking
Contract Negotiations
Process Improvement

Resume Footprint announces partnership with Wings for Warriors to provide free resumes to disabled veterans

DENVER – Celebrating its 20th year in business, Resume Footprint is excited to announce a new partnership with Wings for Warriors, a volunteer-driven nonprofit focused on ensuring adequate healthcare and financial support for combat-wounded Iraq and Afghanistan War veterans.

For every resume order Resume Footprint receives between Dec. 1, 2019 and Memorial Day 2020, the company will create one resume for a veteran recommended by Wings for Warriors – free of charge.

“We are so proud to be able to partner with such an inspiring organization,” said Marilyn Maslin, Co-Founder and Chief Talent Officer of Resume Footprint. “This service is our way of saying “thank you” to the brave men and women who have risked their lives for our freedom.”

The partnership allows Wings for Warriors to extend its resources into the career services realm, offering wounded veterans expert assistance in positioning themselves for a new job opportunity in the government, military, or civilian market.

“Resume Footprint reached out to us with this idea and we couldn’t have been more excited to work together,” said Ross Murray, Wings for Warriors President & Chairman of the Board. “Especially during this time of year, this is a great way to show our veterans that we appreciate their service, but that we are also committed to their futures.”

How It Works

Resume Footprint has secured a list of wounded veterans from the Wings for Warriors organization. For every resume order it receives from now until Memorial Day 2020, Resume Footprint will choose a veteran from the Wings for Warriors list and provide them a free resume. Get involved today!

About Wings for Warriors

Headquartered in Phoenix, Ari., Wings for Warriors is a nonprofit on a mission to provide the necessary tools, insights and resources for wounded veterans as they go through the recovery process and transition into new realities. The organization has been featured by many media outlets, including Entrepreneur, TNT, Outdoor Channel, Huffington Post, CNN, The New York Times, People, and National Geographic.

About Resume Footprint

Headquartered in Denver, Colo., Resume Footprint is a premiere executive branding firm offering a wide range of services and materials, including resumes, LinkedIn profiles, cover letters, and executive coaching. Founded in 1999, the company also offers comprehensive corporate services to company partners to provide outsourcing and executive team branding solutions. It has been featured in the Wall Street Journal and Fit Small Business.

Press Contact: Press@ResumeFootprint.com